is a luxury fragrance house founded in 2012 by Icelandic visual artist Andrea Maack. Originally working in galleries and installation art, Maack first explored scent as part of an exhibition titled SMART (Smell Art)—an experiment that quickly became a full creative practice. She approaches perfume much like visual art: as something that moves through space and across the skin, unfolding over time like brushstrokes across a canvas.
Today, the brand is known for its modern, atmospheric fragrances inspired by Iceland’s stark natural landscape. Andrea Maack perfumes are formulated with a strong sustainability focus, using high percentages of natural and certified organic materials, organic Icelandic alcohol and water, and vegan, cruelty-free ingredients. The result is a collection of gender-neutral scents that feel both artistic and elemental—perfumes that evoke place, memory, and emotion with quiet intensity.
